Offer 01

GAP SCORE

Free · 2 minutes

8 questions about your business. A score on each of the 6 leaks, and a dollar figure on the worst one, calculated from your own numbers.

What it is

A self-serve diagnostic. 8 branching questions about how your business actually gets customers, answered in about 2 minutes, with no call and no sales step in front of it.

It does not ask what you want to improve. It asks what happens at each of the 6 points where money leaves, then works out which one is costing you the most. The questions change based on what you answer, so a solo agent and a 2,000-door management company both get a short quiz rather than a form with half the fields greyed out.

What you get

Exactly what you walk away with.

A score on all 6 leaks

Each one rated out of 10 and ranked worst first, so the argument about what to fix is settled before it starts.

A dollar figure on the biggest one

Built from the revenue and volume you entered, not from an industry average and not from my dashboard.

The gaps that are already closed

Named explicitly, so you stop spending money defending something that is already working.

One recommendation

The single thing to fix first, and the reason it comes before the other five.

What it is worth

Yours free.

What each piece costs if you buy it on its own, from anyone.

All 6 leaks scored on your own funnel$250
Your worst leak priced from your own numbers$250
The fix order, ranked worst first$150
Total value$0

It costs you nothing and there is no call attached to it.

Who it is for

Anyone. Agents, property managers, fix and flip operators, wholesalers, syndicators and developers, at any size. The 6 leaks do not change with the business model. Only the dollar amounts do.

Who it is not for

Nobody. It is free, it takes 2 minutes, and there is no call attached to it. If the score comes back clean, that is a useful answer too.

How it runs

Free · 2 minutes, start to handover.

  1. Step 1

    Answer 8 questions

    About your traffic, your site, your response times and your follow-up. 2 minutes, no account.

  2. Step 2

    See the score straight away

    All 6 leaks ranked, with the worst one priced.

  3. Step 3

    Keep it

    The result is emailed to you. Nothing else happens unless you ask for it.

The honest limit. A Gap Score is built on what you tell it. It is an upper bound on what the leak could be costing, not a forecast. 9PM Test is where it stops being self-reported and starts being measured.
What happens after

You keep the score and nothing is required of you. If one of the gaps is worth closing, the next 5 offers are how I close it, and every one of them starts from what this told you.

Gap Score

Talk it through before you buy it.

A short call about this offer specifically. If it is the wrong one for your business I will tell you which of the 6 is a better buy, and you can leave with that.